Thursday, September 13, 2012

Networkers and Sales People are Educators

Networkers are first and foremost educators. So are sales people. That's their first call. They shouldn't be known only for huge income and material possessions. What makes a livelihood a respectable career is when it helps people become better informed about the present world we live in. Thus, networkers and sales people are educators, in a very real sense.

Can You Imagine Selling Bottled Water 50 Years Ago?

If you tried to sell bottled waters 50 years ago, you'd be the laughing stock of the day. Water was readily available from home faucets (as they are today), so why the need to buy them in bottles? But as time passed by and population grew and pollution worsened, potable water became less readily available. Sure, you had clean water at home, but what about the water in the office or school or restaurant or fastfood? How sure  were you that they served clean water? And the ice cubes they put in your drink? How sure were you that they were sourced from clean water?

So diarrhea cases went up. 

Still, it looked stupid to be selling water in bottles. So what did sales people do? They started an education campaign. They taught people the hazards of dirty drinking water and the dire need for clean water. They bombarded us with TV commercials and radio and print ads. Gradually, Filipinos got the point. It was practical and smart to buy bottled water when you were away from home instead of asking for a glass of water in restaurants. Later, it became fashionable to drink water in bottles because we saw showbiz guys doing it on TV and on print. We even see Lorna Tolentino on display boards urging us to try her purified water.

Today, buying bottled water is as ordinary as buying candy from a corner store. No one laughs about it or thinks only stupid people would sell or buy something like that. But it took years of hardship for Filipinos to finally see their need for the product. And sales people were the educators who opened their eyes to reality.

Health Supplements? Who Need Them?

Today, the gargantuan task is to educate Filipinos on health supplementation. The average Pinoy does not believe in it. He or she believes that eating healthy food is enough. Worse, others believe that simply eating daily is enough. 

The fact is, almost everything we eat today is poison! Even "fresh" vegetables and fruits. And Filipinos need to be aware of this. This is the new challenge that true health advocates face in this age. And networkers and sales people are educators. That's their first role. They should spearhead this campaign.

Poison?

Most food you eat in fast foods and restaurants are practically poison. They're carcinogenic and high in white sugar and other harmful chemical ingredients. White sugar is food for cancer cells, in case you didn't know. Just look at the roasted or grilled burgers and chicken and pork (anything cooked directly on flames or burning coals is highly carcinogenic!) and ice cream and floats and fancy and foamy coffee (oh! they all look so yummy!) and the chemical preservatives put in them to make them last longer. People eat them all on a daily basis.

You know why diabetes and dialysis cases are up today? Some 50 years ago they were unheard of. It's due to the food people eat today, especially the gravy sauce they pour abundantly over their rice. And the way they substitute water with soft drinks and synthetic powder "fruit" juices. And those so-called "energy" drinks with lots of caffeine and white sugar. Yeah, they give energy for now, but they also slowly destroy your liver and kidneys. They can also cause cancer.

And probably you're proud of your high vegetables and fruits diet. And you say they're "fresh." Well, the fresher they are, the worse their poison is. Most vegetables and fruits today are highly exposed to chemical fertilizers and pesticides which stick stubbornly to them and don't get eliminated in washing or cooking. More so when eaten raw or "fresh." 

Did you know that a bowl of vegetables about 50 years ago was rich in nutrition, and that to get the same amount of nutrition we have to eat sackfuls of vegetables today? Well, do you eat a sackful each day? If not, don't boast about eating lots of vegetables or even being vegetarian. It's all useless. You're eating poison just the same.

And the water you drink today. Do you know it has chlorine which causes cancer? And if you boast of having a water that went through a complex and delicate process of eliminating everything to make it pure drinking water, you're in double jeopardy! That water will make your body acidic and cancer cells thrive well in acidic environment.

Pork, beef, and chicken meats are often super treated with anti-biotics which stay in the meat and do not get eliminated with cooking. You eat the meat you, you get the anti-biotics and that's added poison to your system. The feeds given the animals are often rich in synthetic ingredients. All this equals weaker immune system. And fish? They are applied with chemicals--mostly formalin--to avoid early spoilage.

But often, we have no choice but eat and drink these poisons. That's why we need to supplement. Supplementing is adding real and unspoiled nutrition into our diet so our bodies can fight back against poisons. Filipinos need to be taught that supplementing is no longer an option. It is a must! Every spoonful of food we eat takes away seconds or minutes from our life span. Money for buying supplements for daily intake should become part of our family budget.

We should educate people on supplementation and how this affects health, not just to profit more, but it's our moral obligation. It's just like how doctors have to tell patients what to do to be well and patients have to buy their prescription. Yes, they are licensed, we are not, but our health products are. And anyway, what we offer them are always subject to customers' will. 

Networkers and sales people are educators, so they should be well equipped with useful and updated knowledge. They are health consultants, first and foremost, before they are business people. Be a conscientious networker. Be a dedicated health educator. This is vital for a clean network marketing and a righteous network marketing.

Wednesday, September 12, 2012

Three Ways to Convince People to Buy or Invest Online


They must see how the product is about them.


Convincing people to buy or join you do an online business is the greatest challenge in this work. Next is convincing them to be trained and do as you are doing. Convincing should be easy if you have the three most important things in business that work favorably in the minds of your prospects. So, here are the three effective ways to convince people.

Photo by Headway on Unsplash.


Solid company

People shy away or have serious second thoughts about buying or doing an online business fearing it's a hoax. Employment, or having a job, is easier to believe and have faith in. You don't have to shell out money to invest on anything and it's the company that even pays you when you join it. But actually, employment makes you invest your time, energy, office presence and skills--in fact your entire life. It dictates almost everything you can do or can have. In the end, the company gets rid of you due to old age or disability--when it can no longer use you. 


Your online business does not do that. Even if you die, the fruit of your hard work is transferred to your heirs. Just leave them your username and password to your business site. They can continue your business and reap from what you have sown, especially your residual and passive income.

Anyway, people need to see quality and reliability. To buy from you or join you, get a company that is known for stability and trustworthiness. Also, you need to personify that company stability. You need to show people how business relationships you make are stable because you are trustworthy. They can expect a lot more good business deals with you in the future. 

Solid Product

People are wary of investing on a product that they will later discover ineffective. They need to know how exactly the product works. If you convince them with real proofs (not just buyers' testimonies), then there's a big chance of convincing them. First and foremost, you should be the good result of the product. Are you a satisfied customer yourself? That's tangible proof. Is the satisfaction evident in you? If you're in the health business and you keep coughing and sneezing and looking sick...

Another important thing is product necessity. Is it a must for enjoyment of a quality life? If it's just an added luxury, or a cute decor or accessory to make life a bit more fancy, or a food or drink they can do without, it may not sell much. But if it is essential to a good quality of life, they probably will, especially if its for their kids' welfare. The product should be an essential, and then bombard customers with reasons that make the product a must for a better life.

Solid Business

The business should be easy enough to do and really lucrative. A business that has a lot of procedures and requirements and steps and formulas and cycles will just confuse people, especially the novices and first-timers, and discourage them more from joining. How the business plan would work for them should be easy to grasp, and they should see themselves able to hit the goal, to be there on top, in the near future.

In short, it should be doable.

So far, have you noticed something? We have been thinking about how our customers would react to our product or business. Because it's about them. If they see how everything is for their benefit, they'd go for it.

So there you have the three effective ways to convince people. If you have them, your problem is solved 90 percent. The remaining ten percent of the problem gets fixed when you see yourself successful and on top in the business--see it in your mind. It all starts and ends in the mind. Do you have the imagination for this? Can you see yourself earning big with your online business?

Do You Need to Have Made Big Money to Convince People?

It doesn't matter if you have not yet made enough money from it. There is a myth that you have to be making money big-time first before you can make customers buy from you or join you in the business. If you haven't made big money from it, capitalize on company and product quality instead. Second is to mention those you know who are making big money from it.

Do healthy doctors first have to experience cancer before they can prescribe anti-cancer meds to patients? Or, let's put it this way. Money can buy things. That's a fact. Even if a very poor pauper told me that, I'd believe it--though he may not have the experience. A lot of things can be easily seen happening even if there are no proofs yet. If a boy keeps running to and fro across a national highway, I can believe that he is likely to be run over, though it hasn't happened yet. Why? Because I can perceive what's probable. Potential can be seen. The invisible can be perceived.


Make people see the potential of your product or business plan. You yourself should believe absolutely that the product or business will work, sooner or later. Then those who hear it from you would also see it happening to them. This is called inspirational sales or enthusiasm transfer in sales. 

If you're not yet earning anything from your online business, it's not a problem. Everybody starts that way. Share your vision with prospects. Often, visions are more real than showing off your pay checks or commissions or cars to prospects. Our forefathers had visions for our Motherland centuries ago. Now, we're reaping the benefits. So who's greater--the vision of our forefathers or the benefits we reap today? Benefits come and go, but visions live forever, from generation to generation.

Just remember the three effective ways to convince people and apply this in your clean internet marketing, doing your online business.

Tuesday, September 11, 2012

Proper and Effective Recruitment

One of the challenges of network marketing is proper and effective recruitment. Okay, so you have the right company and product and the marketing plan is awesomely easy and lucrative. But how do you recruit people into your network team? A lot of people are "allergic" to networking in the Philippines, and probably elsewhere. At the first sign of it, they scram real fast! So how do we do proper and effective recruitment?

Don't Try to Put a Mask on Network Marketing

The temptation is to hide network marketing behind a facade of "job offer" or "employment" with high income or a "business" that sounds like a traditional one. Better to say outright that "This is a network marketing offer." That way, people who don't deserve your offer are immediately eliminated from the list instead of making you hope falsely. Imagine training these guys or giving them a full orientation and then they just disappear into thin air. What a waste of effort.

So be plain and transparent right at the start. Tell them it's network marketing. I know, this will shoo off most people, but you will find 2 or 3 eventually who will be curious and listen to your offer. Bank on them. They might turn out to be powerful business partners. It's easier in the long run to partner with guys who were recruited in an honest way.

Don't Rely on Veteran Networkers

Another temptation is to just take along old networkers you know who are veterans in the field to fill up the slots. Nothing really bad about this, except that if you just relied on them, they'd eventually try to outsmart you by pulling some bad tricks. Some of them are professional swindlers or double crossers or scammers or even hostage takers--if you know what I mean. Once they're in the position to manipulate you or ask "ransom," they'd do it. And you have no choice but to give in to their demands.

These rotten eggs proliferate in the industry and they still hold fast to their old school traditions. Clean Network Marketing aims to wipe them all out by raising up a new breed of righteous network marketers. A breed without greed. 

So, if I were you, I'd target new blood into my network team. I'd look for the right new persons still innocent of networking corruption and train them as best as I can in Godly, righteous network marketing. That's proper and effective recruitment.

Target Fresh College Graduates or Students

The wayward unpredictability of the economy is producing millions of unemployed fresh graduates or college dropouts each year. These are eager to earn big money. Most of them have seen worse things in life and are tired of having what their parents experienced repeated in their lives. Most of them vow to do a lot better and really enjoy some measure of prosperity. But they also realize that the chances of this actually happening is bleak and they are often misled to believe that employment would bring them fulfillment. 

So off they go each day, hunting for the right job to give them real money rewards, to no avail. Initially, landing on a job and getting their first salary is pure excitement. But after a few months, they realize that prices of commodities continue to rise while their salaries do not. Then they feel trapped and everything seems to lead to a dead end.

Look for such young people. Offer them hope through network marketing. They may not like it at first sight, but ask them to just listen for 20 minutes. And give those 20 minutes your best shot.

Youth is when people are idealistic, daring, and adventurous. Most of them would dare try clean network marketing if taught right and taught well by clean network marketers like you. Make them see clearly that this is their chance to make sense of their hard work. Employment will never reward hard work, except maybe in terms of a few pesos or a pat in the back which they cannot use to pay for bills.

Clean network marketing is their chance to start in business with a small capital and earn huge money that can fulfill their dreams. NO employment can do that, except probably if, per chance, they get promoted to general manager. And even the pay for a general manager often does not have the capacity to fulfill dreams.

Mean What You Say

There is no better way to convince people for recruitment to network marketing than the enthusiastic and honest way you say  it. Mean what you say. No, you don't have to hype and look like a stupid clown. People will be entertained but I doubt if they'd go all the way with you. You just have to put the business into heart and talk to prospects heartily. Talk smartly and intelligently about it, look professional and at the same time look yourself. That makes everyone at ease, especially you. 

And most of all, DON'T LOOK TOO EAGER TO RECRUIT THEM. Over killing a prospect with persuasion just because you need downlines is the most pitiful way you can destroy your image in network marketing. Besides, it looks ugly. Tell them the facts tactfully and then leave the decision to them. Fine if they join, fine if they don't. That attitude should be seen in you. It makes a deep impression on your clean network marketing career, and says a lot about you as a career sales person. 

And to really mean what you say professionally and gracefully, you have to master your craft. Master the product and business.

Monday, September 10, 2012

Network Marketing: It's Your Business

Tips on How to Run It as Thus

Every network marketer is aware of it but many of them don't realize it. When you're in network marketing, it's your business. You are NOT an employee of the company. The company has no obligation to do the business for you or provide you your start up capital. If you don't have the capital, go get a job instead and be employed. Earn money so you'd have the capital to start the business.

Some networkers I've seen are just plain parasites. They start the business by credit--getting slots by credit, getting products by credit, and business by credit goes on and on and on. And stupid companies let them. Although these networkers later earn lots of money to stop doing business by credit, they won't shell out a single cent to buy slots or products. Most of them have bad attitudes and characters.

These are plain unscrupulous and corrupt networkers who give the industry a bad name. You see their attitude--they worship money and loyal only to it. They understand only the dictates of money. In fact, many of them do not understand what their product is. They sell it to people who are willingly gullible to them--and you'd be surprised at the number of gullible networkers in the Philippines who seem to have thrown their reason out the window!

Anyway, the one thing you should understand thoroughly about network marketing is--it's your business. You alone are responsible for starting it and making it grow and succeed. If it fails, you have no one to blame but yourself. So here are tips on how to go about this business, and how to treat it as your business.

Network Marketing is like this:

1. Produce your own capital. Borrow money (not from the network marketing company), make a loan. make an advance, earn money little by little, or sell something. It's your responsibility to produce your own capital. Anyway, you should look for a low-end business with a high-end potential income. If you want great ideas on this and what networking business to do that is super affordable but gives huge earnings, email me at aboutdtopic@yahoo.com and title it "Clean Network Marketing." I'll tell you wonderful details.

2. Master the Product and Business. Don't rely on your upline. It's your business, not your upline's. A lot of crooked networkers in Metro Manila never master any product because they keep hopping from one company to the other. Real crooks. After they earn lots of money they transfer to another company that gives them better offers and they tag along their massive downlines who are silly enough to go with them.

Clean network marketing looks for a good company and product and stays there a long, long while--long enough to master the product and enable downlines to earn enough--at least up to your 50th level. If you want to start a new networking business you should at least continue to do the former business to support downlines there who chose to stay.

I've been into health supplements for years and developed a reputation as health and health products expert. That's because I mastered the products I have dealt with--Goji, Green Tea, Squalene, Glutathione, Plums, Probiotics, organic sanitary pads, and now purple corn juice. I even did an organic fertilizer networking business and mastered the product so well, even to the extent of looking like an agricultural technician. I do a lot of research (though I have never been a leader or 01) and study the products by heart--especially how they work.

Product mastery and mastery of your line of business makes for a professional sales career. People will respect you, not for your money or possessions (cars, house, etc.) but for your professionalism and attitude towards your business. Though I'm not a doctor or nutritionist, lots of people consult me about health in general. And some see me as if I were a doctor.

3. Train to be a Leader. Train yourself or attend leadership training seminars. You have got to know how to talk--talk to individuals and large groups--and how to talk effectively, stirring up people's imagination and inspiring them to stand up and start moving with renewed enthusiasm. A lot of people on earth walk aimlessly without inspiration and direction. They won't show it but it's a fact. It's there in them eating them like unseen gangrene. You as network marketer has the responsibility to wake them up and start hoping again--to the max!

Sales people and network marketers are educators, first and foremost. We are teachers first and sales people second. We educate people about what they need. This is not being conceited, but it's a fact that a lot of people out there don't know what's good for them. This is especially so where health supplements are concerned. A lot of people are easy prey to deadly diseases and they have nothing to protect themselves with simply because they were not taught about it. As professional and conscientious network marketers and sales people we have the responsibility to share our knowledge with people and save them from ailments.

4. Talk Well! So train, train, train. Train how to talk well and effectively. That's a BIG part of the network marketing business. And it's your business! You cannot say, "Oh, gee, I can't talk to people. I don't have the gift." 

There are gifted talkers, but you don't have to be gifted to talk. We were all born with a mouth. Well, if you're mute, that's another story. But the fact is, you're not. Use that mouth effectively and for right reasons--one of which is to share your product and business through clean network marketing. 

Sunday, September 2, 2012

How to Give a Good BOM

How to give a good BOM--this is very important for sales people and network marketers. In fact, you cannot launch out into deeper waters unless you begin to address bigger audiences.

Bigger audiences create an image of growth and expansion. People always think there is safety in numbers. There are very few pioneers in this world, those who want to start something different. They see safety in a few. Anyway, once people see a big group, they think of stability. They think that because more people are doing it and profiting from it, it must be good. Sometimes, we can use this mentality to reach more people, not to deceive them but to share the benefits of our products and business.

Now, make sure you invite the right people. Don't invite just anyone to your BOM. Yes, share the business with all, but invite to your BOM only those with positive attitudes. This is especially so if your BOM includes snacks for your guests. It's not profitable to treat those who dislike your offer. It's nonsense. You are not doing a feeding program. You want to earn money. Okay?

But positive invites who turn out to be negatives later is unavoidable. But that's okay. At least, your selection process minimized incidents like this. It could've been worse if you had not selected your guests.

In BOMs, it's lots better if you do your own talk show. Yeah, it's a talk show, and make it turn out like that. You're there to entertain them, not just share the business. Don't murder them to boredom. They gave you their precious time, it's only fair that you make them happy.

So here are tips how to give a good BOM:

Be Happy. Be happy as you get up in the morning and through the day. That will perk up your spirit in preparation for the BOM. You're like a computer; program yourself to be happy. And that makes it easy to be positive.

Be Positive. Among the basic points of a BOM is to share a positive attitude towards the business. And it has to start with you. Don't do the talk like they owe it to listen to you, or it's using up your time. No, you're using up their time, so make it worthwhile.

Master the Presentation. If you have mastered the presentation by heart, no BOM should be a problem, whether in front of a small or big audience. By mastering the presentation, you can easily insert jokes or punchlines or play with voice intensity for stressing points. You can easily do the "act," as it were. Without mastery, you will sound like a robot, boring and monotonous, always peeking at your outline, which is a sure way to kill your audience to impatience and eventual lethargy and sleepiness. It's not how to give a good BOM, I tell you!

As much as possible, talk freely and comfortably while staying on course, without digressing too much. Too much digression likewise kills the interest of audiences.

Practice Talking. I often practice talking when alone in my room or in the bathroom. I talk in front of a mirror and see how I look while talking. Do I look confident? Do I look credible? Am I excited about the topic? Do it until you can easily do it. I imagine myself doing the best talk of all talks and I act accordingly. Practice makes perfect, so don't stop practicing even if you're already an ace speaker.

Pray. Prayer is power. Always ask God to be with you there during the talk and help you talk and help the audience buy. Nothing is impossible with him. And you can count on HIM to help you how to give a good BOM each time.